Effective Date: January 6, 2025

At Micaela Rodriguez Insurance ("we," "us," or "our"), we prioritize your privacy and are committed to being transparent about how we collect, use, and protect your personal information. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website, www.micaelarodriguezinsurance.com (the "Website"), or engage with our services.

By accessing or using our Website, you consent to the practices outlined in this Privacy Policy. If you do not agree, please refrain from using our Website or services.

1. Information We Collect

We may collect the following types of personal information:

1.1 Information You Provide

• Contact Information: Name, email address, phone number, and mailing address.

• Insurance Details: Information related to insurance needs, such as vehicle details, property details, or health information.

• Payment Information: When applicable, billing address and payment details for services.

1.2 Automatically Collected Information

• Usage Data: IP address, browser type, operating system, and pages viewed on the Website.

• Cookies and Tracking Technologies: Data collected through cookies and similar technologies to improve user experience, analyze website performance, and support marketing efforts.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide quotes, process applications, and deliver insurance services.

• To respond to your inquiries and communicate with you about your account or services.

• To personalize and improve your experience on our Website.

• For Advertising: To create targeted advertising campaigns on Meta (Facebook, Instagram) and Google platforms, including remarketing, lookalike audiences, and interest-based advertising.

• To analyze and improve the performance of our marketing efforts.

• To comply with legal and regulatory obligations.

3. Use of Data for Advertising

We use your information for advertising and marketing purposes as follows:

3.1 Meta Advertising

• Custom Audiences: We may upload customer data to Meta for creating custom audiences to deliver personalized ads. This data is hashed and securely matched by Meta to ensure privacy.

• Pixel Tracking: We use Meta Pixel to track user interactions on our Website, allowing us to retarget users with ads and measure campaign performance.

3.2 Google Advertising

• Google Ads: We use Google Ads to display personalized and retargeted ads based on your interactions with our Website.

• Google Analytics: We use Google Analytics to analyze Website traffic and user behavior, which helps optimize our marketing strategies.

You can opt-out of personalized advertising through your Google Ads Settings and Facebook Ad Preferences.

4. Sharing Your Information

We do not sell your personal information. However, we may share your data in the following cases:

• Advertising Platforms: To Meta, Google, and similar platforms for marketing and advertising purposes.

• Service Providers: To third-party vendors who assist in operating our Website, processing data, or delivering services.

• Legal Requirements: When required to comply with applicable laws, regulations, or legal processes.

5. Your Privacy Choices

You have the following rights regarding your personal information:

• Access and Update: You can request access to the personal information we collect and update inaccuracies.

• Opt-Out of Advertising: You can opt out of personalized advertising on Meta and Google platforms by adjusting your ad preferences or using tools like the Network Advertising Initiative Opt-Out.

• Cookies: Manage or disable cookies through your browser settings.

6. Data Security

We take reasonable measures to secure your information, including encryption and secure storage. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Third-Party Links

Our Website may include links to third-party websites. We are not responsible for the privacy practices or content of these sites. Please review their privacy policies before providing any personal information.

8. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal and regulatory reasons. Updates will be posted on this page with an updated effective date. Continued use of our Website after changes constitutes acceptance of the new Privacy Policy.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us at:
Micaela Rodriguez Insurance
Email: info@micaelarodriguezinsurance.com